Babson Executive Education
AMBSEL
Babson Academy
Venture Economics and Accounting
Format: Babson On-Demand™
Self-Paced/Remote
Venture success depends on whether the underlying business model is viable. In this self-directed course, you'll gain a solid understanding of the essential financial statements and their importance for business success. From reading and interpreting the balance sheet, income statement, and statement of cash flows to using key financial metrics, this course provides hands-on tools for making informed decisions in the world of venture finance.
Explore how managers can use financial statements to assess the health of their business, evaluate profitability, and forecast cash needs. Key topics include the role of financial statements in decision-making, understanding cost behavior, conducting breakeven and profitability analyses, and assessing customer relationships through metrics such as Customer Lifetime Value (LTV) and Customer Acquisition Cost (CAC).
Through a combination of theoretical concepts and practical applications, you will develop the skills needed to manage the financial side of a growing business, make strategic decisions, and foster long-term success. You will also learn how to apply financial ratios to gauge operational performance and financial risk, helping you maximize the contributions of finance professionals within your company.
- Learn to read and interpret the balance sheet, income statement, and statement of cash flows to understand your business’s financial health
- Gain hands-on experience using key financial metrics to assess profitability, performance, and cash flow needs
- Learn how to analyze cost behavior and determine the point at which your business becomes profitable
- Understand how to measure Customer Lifetime Value (LTV) and Customer Acquisition Cost (CAC) to assess the long-term viability of your customer base
- Learn how to use financial ratios to measure operational performance, assess financial risk, and make more informed decisions
- Develop the skills to leverage financial data for strategic decision-making, helping you drive growth and long-term success
- Aspiring entrepreneurs with a new venture entrepreneurship idea
- Entrepreneurs who want to take their business to the next level
- Executives looking to grow their entrepreneurial mindset to innovate in their current role
- Professionals looking to expand their skill set across industries and functionalities
- Recognition and Credentialing: A digital badge that serves as verifiable proof of learning and achievement, which can be displayed on platforms such as LinkedIn and included on your resume and portfolio
- Course Content and Learning Outcomes: You gain industry-relevant knowledge, practical skills, and frameworks designed for professionals seeking career advancement or specialization
- Flexibility: Our self-paced digital courses allow flexibility for busy executives and professionals
- Expert Instruction: Experienced faculty, industry leaders, and professionals with real-world expertise teach our courses
- Networking Opportunities: You gain access to a network of peers, alumni, and industry professionals.
- Assessments and Engagement: To earn a credential for completing this course, you must complete assignments, quizzes, case studies, and/or interactive projects
Upon completion of this course you will earn a digital badge.
What you need to know
Course Structure
Costs & Program Discounts
Course Leaders
Peter Wilson
Professor of Accounting & Law
Professor Peter Wilson teaches financial reporting and financial statement analysis at Babson College. He previously served as executive director of Babson’s Graduate Blended Learning Programs, overseeing the Blended Learning MBA. With over 25 years of experience in business education, Wilson spent 19 years as a faculty member at Duke University’s Fuqua School of Business. He has designed and delivered corporate education programs worldwide, focusing on financial analysis, cost management, and corporate strategy.
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