Business Model Basics

Price: $300.00
Quantity:
Format: Babson On-Demand™

Set your venture up for sustainable success with a strong foundation at the leading school for entrepreneurship. Gain the knowledge and skills you need to perform an honest assessment of your business as you learn how to create a business plan, addressing how you will capture the value your business is creating for your customers. Throughout this self-paced course, you will explore the different components that come together to create a robust business model.

 

Learn from educators with practical, real-world entrepreneurship and investment experience as you explore topics like revenues, costs, entry strategies, differentiation, and more. Transform your entrepreneurial idea into a sustainable business venture and set yourself up for long-term professional success.

  • Explain a business model
  • Apply the Babson Business Model Wheel to your business
  • Analyze your business’s consumer value proposition
  • Explain the concept of differentiation in the business context
  • Identify target customers and total available market
  • Create an execution strategy to bring your business to life and operate successfully going forward
  • Aspiring entrepreneurs with a new venture entrepreneurship idea
  • Entrepreneurs who want to take their business to the next level
  • Professionals looking to expand their skill set across industries and functionalities
  • Recognition and Credentialing: A digital badge that serves as verifiable proof of learning and achievement, which can be displayed on platforms such as LinkedIn and included on your resume and portfolio
  • Course Content and Learning Outcomes: You gain industry-relevant knowledge, practical skills, and frameworks designed for professionals seeking career advancement or specialization
  • Flexibility: Our self-paced digital courses allow flexibility for busy executives and professionals
  • Expert Instruction: Experienced faculty, industry leaders, and professionals with real-world expertise teach our courses
  • Networking Opportunities: You gain access to a network of peers, alumni, and industry professionals.
  • Assessments and Engagement: To earn a credential for completing this course, you must complete assignments, quizzes, case studies, and/or interactive projects

Upon completion of this course you will earn a digital badge.

What you need to know

Course Structure

Costs & Program Discounts

Course Leaders

Andrew Zacharakis

Andrew Zacharakis

John H. Muller, Jr. Professor of Entrepreneurial Studies

Professor Andrew (Zach) Zacharakis is the director of the Babson College Entrepreneurship Research Conference and the former president of the Entrepreneurship Division of the Academy of Management. He is the author of five books, and his work has been published in numerous academic journals. Prior to his work at Babson, he held investment banking/venture capital positions with The Cambridge Companies, a Los Angeles firm that invested in retail concepts and movie partnerships. Today, Zacharakis is an active angel investor in seed stage deals.