Get ready to demystify and learn how to use AI so you’re not left behind by the technology gap that’s getting wider by the day. Through this Generative AI program and artificial intelligence business course, you will gain a deep understanding of artificial intelligence, its role in business, and how you can adopt AI for business practices, efficiencies, and ideas. Position yourself as the person who not only uses AI but thrives professionally from the skills and tools learning AI provides.

This course teaches you how to evaluate entrepreneurial ideas by assessing market demand, competition, and product feasibility. Learn to identify risks, refine your business opportunity, and make informed decisions to maximize your chances of success. Develop the skills to strategically grow and position your venture for long-term impact.

In this self-directed course, you will learn how to turn your big idea into a tangible solution with the power of rapid, effective prototyping. Gain the skills you need to test simple versions of ideas and solutions, reduce risk, use resources wisely, and increase your chances of success. Throughout, you will implement Entrepreneurial Thought & Action® (ET&A™), Babson’s proven methodology for developing the skills and mindset needed to not just launch a new business, but also make change in an established company, lead a team, and create real impact.

This course teaches executives how to build systems that foster strategic innovation despite uncertainty. You will explore key principles for cultivating breakthrough opportunities, overcoming challenges, and developing the organizational capabilities needed to sustain innovation and secure your company’s future in a rapidly changing business environment.

In a world defined by rapid change and complex problems, you need a robust, entrepreneurial mindset. In this certificate program, you not only explore the problem-solving process, guided by the UN Sustainable Development Goals, but you also learn how to create meaningful impact across contexts and industries using key design-thinking principles.